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High interest rates squeeze companies of all sizes, but that’s especially the case for smaller firms, unlike large companies better equipped to weather the storm. Before the Bell: How do the effects of higher-for-longer interest rates on companies vary by size? I think it might be a stretch to say that M&A activity picks up because of higher interest rates, so instead, it’s that if good businesses are beginning to suffer because of higher interest rates, then they might be more likely to be a target. Gas prices always rise as winter winds down because demand increases and gas stations must switch over to more expensive summer fuel. No matter the cause, rising gas prices are bad news for consumers already frustrated by the cost of living.
Persons: It’s, Bell, Lauren Goodwin, Matt Egan, , Patrick De Haan, doesn’t, ” Read, Raphael Bostic, Michelle Bowman, Philip Jefferson, Patrick Harker, Lisa Cook, Neel Kashkari, Christopher Waller Organizations: CNN Business, Bell, DC CNN, Federal Reserve, New York Life Investments, AAA, , HSBC, Walmart, Home Depot, Barclays, Caesars Entertainment, Nvidia, Rivian, Fidelity, Marriott, Intuit, Pacific Gas & Electric, Global, Chicago Fed, US Labor Department, National Association of Realtors, Warner Bros ., Icahn Enterprises Locations: Washington, Wingstop, United States
A hotter-than-expected consumer price index on Tuesday sent stocks reeling, with the Dow posting its biggest drop in a year. Stocks bounced back over the next two days, helped by a softer retail sales report , only to slump again on Friday's hot producer price index for January. As we said this week, we're not overly concerned with the hotter-than-expected inflationary readings. Earnings season picks back up for the Club next week, with four holdings set to report quarterly results. As a subscriber to the CNBC Investing Club with Jim Cramer, you will receive a trade alert before Jim makes a trade.
Persons: Wall, Stocks, we're, Palo, Fortinet, BCH's Bausch, Management doesn't, Dana, Bausch, Dr Pepper, Diana Shipping, Jim Cramer's, Jim Cramer, Jim, Jensen Huang, Walid Berrazeg Organizations: Dow Jones Industrial, Nasdaq, Dow, Federal Reserve, Club, Palo Alto, Palo, billings, Nvidia, Amazon, Microsoft, Bausch Health, Coterra Energy, Management, NYSE, Walmart, Axsome Therapeutics, Barclays Bank, Armstrong World Industries, Ceragon Networks, Tri Pointe Homes, Dana Incorporated, DigitalBridge, Oil States International, Systems, Allegion, CenterPoint Energy, Equitrans Midstream Corporation, Expeditors International of Washington, Alto Networks, SolarEdge Technologies, Enovix Corporation, Caesars Entertainment, Diamondback Energy, Toll, Ternium S.A, Celanese Corp, Chesapeake Energy, CVR Energy, Reserve, Vertiv Holdings Co, Properties Trust, Devices, HSBC Holdings plc, HSBC, Lomb, Sinclair Corporation, Pagaya Technologies, Gibraltar Industries, Garmin, NVIDIA, Rivian Automotive, Sunnova Energy International, Bros, Apache, Oil, Suncor Energy, Co, FNF, Sciences, Coeur D'Alene Mines, Trip.com, Joby Aviation, Resources, Alamos, Jackson, Nutrien, NTR, Pan, Sm Energy Company, Health, Newmont, Nikola Corporation, Cheniere Energy, Fiverr, Natural Resources, Point Credit, Lantheus Holdings, Builders, Grab Holdings, NICE, Dominion Energy, Harmony Biosciences Holdings, Teck Resources Limited, Intellia Therapeutics, Energy, Booking Holdings, Intuit, Semiconductor, Nation Entertainment, Vale S.A, Rocket Companies, Warner Bros ., AerCap Holdings, Natural Holdings, Calumet Specialty Products Partners, Frontier Communications, Jim Cramer's Charitable, CNBC, Lightrocket, Getty Locations: billings, Palo Alto, China, Xifaxan, Tri Pointe, Avista, Gibraltar, Coeur D'Alene, Pan American, Teck, Vale
There's one food delivery trend, however, that hasn't gone along for the ride: ghost kitchens. Euromonitor International estimated that the ghost kitchen industry could reach a market size of $1 trillion by 2030. Companies such as Wendy's, Ruby Tuesday, TGI Fridays and Wingstop all joined the wave of ghost kitchens. Consumers complained about the clandestine nature of ghost kitchens, and food delivery apps shuttered thousands of the virtual kitchens. Then consumers shifted back to brick-and-mortar restaurants in droves, forcing investor pullback and mass closures of ghost kitchens.
Persons: hasn't, Ruby, Evert Gruyaert, Camilla Opperman, Nimbus Organizations: Euromonitor International, Big, Deloitte Locations: New York City
UBS downgrades Waste Management to neutral from buy UBS said the trash company has a "lofty" valuation. Citi reiterates Nvidia as buy Citi said its standing by its buy rating heading into earnings next week. " UBS upgrades HF Sinclair to buy from neutral UBS said the refiner is underappreciated. UBS upgrades Huntington Bancshares to buy from neutral UBS said it sees "strong strategic positioning" for the regional bank. Citi downgrades GlobalFoundries to neutral from buy Citi downgraded the semi company following earnings on Tuesday.
Persons: Wells, Redburn, Morgan Stanley, Tesla, it's, Piper Sandler, Piper, Jane Fraser's, Q, BRKRs, BRKR, DINO, D.A, Davidson downgrades Airbnb, Evercore, GlobalFoundries, Bernstein, Wingstop Organizations: Wells, RBC, Enphase Energy, Shoals Technologies, SolarEdge Technologies, UBS downgrades Waste Management, UBS, Citi, Nvidia, JPMorgan, Sinclair, diesel, Deutsche Bank, General, Deutsche, GE, ABNB, ABNB's, Walmart, ISI, Huntington, HSBC, Palantir, HP, Bank of America, of America, Design Systems, Rivals Locations: EBITDA
In its most recent quarter, Lyft posted adjusted earnings of 18 cents per share, more than the LSEG consensus estimate of 8 cents per-share earnings. Revenue of $1.22 billion was in line with analysts' expectations. Robinhood Markets — Shares of Robinhood soared roughly 16.5% after the investing platform beat on earnings and revenue for the fourth quarter. Kraft Heinz — Shares declined more than 1% after the food company posted fourth-quarter revenue that missed expectations. However, adjusted earnings of 78 cents per share was a slight beat, compared to the 77 cents earnings per share expected by analysts.
Persons: Lyft, Robinhood, Angi, DaVita, FactSet, Kraft Heinz —, Kraft Heinz, Akamai, GoDaddy, SentinelOne, bitcoin, Microstrategy, Airbnb, Bernstein, Topgolf, LSEG, It's, — CNBC's Brian Evans, Alex Harring, Tanaya Macheel, Jesse Pound, Pia Singh, Samantha Subin Organizations: LSEG, FactSet, Akamai, Wall, Bank of America, Miners Iris Energy, Marathon Digital, MGM Resorts, Topgolf Callaway, Topgolf Callaway Brands, JPMorgan Locations: LSEG, China, U.S, Detroit
McDonald's makes as much money from chicken products as from beef burgers, its CEO said Monday. McDonald's told investors in December that it planned to offer the McCrispy in almost all its markets globally by the end of 2025. We've also added smoked chicken wings, and that was a direct response to Gen Z." Taco Bell's former CEO Mark King told Bloomberg that its Gen Z customers were increasingly opting for chicken over beef. Wendy's told BI that its Spicy Chicken Nuggets were especially popular among Gen Zers.
Persons: McDonald's, Chris Kempczinski, , Ian Borden, Kempczinski, McSpicy, Chick, Laura Dickey, we've, hasn't, We've, Gen, Taco, Mark King, Wendy's, Zers Organizations: Service, KFC, Gen, Bloomberg, Morning Locations: Singapore
Source: Salad and GoWhen Sweetgreen went public two years ago, co-founder and CEO Jonathan Neman said the salad chain aspired to be the "McDonald's of its generation." But another salad rival could beat Sweetgreen to the punch: Salad and Go. One of its 48 ounce salads costs less than $7 and comes with chicken or tofu, while a comparable salad from Sweetgreen costs about $12. Two years later, Morrison took over as chief executive, departing Wall Street's favorite chicken wing chain after a decade in favor of a little-known salad chain that then had only 50 locations. Other salad players, such as Sweetgreen, Just Salad or Salata, are usually in the same markets as Salad and Go.
Persons: Sweetgreen, Jonathan Neman, Charlie Morrison, Morrison, Wall, Adam Jeffery, Go, We've, Nicole Portwood, Portwood, hasn't Organizations: Volt Investment, CNBC Locations: Arizona , Nevada , Oklahoma, Texas, Southern California, Englewood Cliffs , New Jersey
After testing wings earlier this year, Popeyes made them a permanent menu item in late November. The chain now serves five spicy wing varieties , including one slathered in Cajun hot sauce. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . AdvertisementPopeyes made wings a permanent menu item after the overnight success of its Ghost Pepper and Sweet 'N Spicy wings earlier this year. Nearly all of them pack a ton of heat, including entry-level wings like the Roasted Garlic Parmesan.
Persons: Popeyes, Pepper, , Wingstop Organizations: Service
Chicken wings are on Popeyes menu for good
  + stars: | 2023-11-22 | by ( Danielle Wiener-Bronner | ) edition.cnn.com   time to read: +4 min
Back in 2019, Popeyes’ chicken sandwich created a frenzy in the fast food industry, prompting a wave of copycats and became a barometer for success. Wings are here to stayOver the past few years, Popeyes has brought wings to the menu on a limited-time basis. Popeyes' line of chicken wings Courtesy PopeyesWith wings, Siddiqui said, Popeyes once again saw long lines and a sales lift. Siddiqui doesn’t expect enthusiasm over Popeyes wings to reach the same kind of fervor inspired by the chicken sandwich. A good time to sell cheap chickenOther chains have seen success with chicken wings in recent months, as people cut back on spending by buying cheaper food.
Persons: New York CNN — Popeyes, Pepper, it’s, Popeyes, Sami Siddiqui, , Siddiqui, Michael Skipworth, It’s Organizations: New, New York CNN, Wings, Popeyes, CNN, Locations: New York, Popeyes North America, United
Raymond James reiterates Nvidia as strong buy Raymond James said it's bullish heading into Nvidia earnings on Tuesday. Bernstein reiterates Tesla as underperform Bernstein said it's standing by its underperform rating on Tesla as EV growth is slowing. JPMorgan upgrades Dutch Bros to overweight from neutral JPMorgan said the coffee chain has "strong available liquidity" to continue to grow. " JPMorgan downgrades Krispy Kreme to neutral from overweight JPMorgan downgraded the stock mainly on valuation. " Melius initiates Dell as buy Melius Research initiated Dell with a buy and said it's an "inexpensive" way to play AI.
Persons: Wolfe, ChargePoint, Jefferies, it's bullish, Raymond James, it's, Stifel, Wells, Bernstein, Tesla, underperform Bernstein, BTIG, Morgan Stanley downgrades Chegg, Morgan Stanley, LT, Hewlett Packard Evercore, Goldman Sachs, Krystal, Goldman, Penn, Energizer, Sherwin, Williams, Dell, Oppenheimer, OpenAI's Sam Altman, Sam Altman Organizations: Cedar Fair, SIX, Nvidia, Resources, MNR, ARM, Acorn, Apple, JPMorgan, Deutsche Bank, Boeing, Deutsche, Bros, Brands, Hewlett, Krystal Biotech, " Bank of America, of America, ESPN, PENN Entertainment, ESPN Bet, Citi, UBS, Kosmos Energy, Bank of America, CSN, HSBC, Caterpillar, BMO, Wedbush, Research, Microsoft Locations: NVDA, China, ENR, Brazil, Australia, Vale, 2024e
But next semester, he and his fearless students are shaking things up by turning their attention to Taylor Swift. Sean Kammer wanted his legal writing course to draw on music and art to help his students reconsider legal language and craft persuasive arguments. Political Cartoons View All 1240 ImagesCourses on Swift, Rick Ross and Succession supplement traditional law school courses with fun and accessible experiences that professors say they often didn’t have themselves. “It was never my experience that I walked out of a law school classroom excited about what I had learned,” Ivory said. Bella Andrade, a junior at Arizona State University, looks forward to her class on the psychology of Taylor Swift every week.
Persons: Taylor Swift, Sean Kammer, ” Swifties, Swift, Rick Ross, Moraima, Mo ” Ivory, , , ” Ivory, could’ve, Luke Padia, I’m, Steve Sadow, ” Frances Acevedo, she's, Ross, Kinitra Brooks, Brooks, Bella Andrade, Andrade, Cathy Hwang, Hwang, it’s, ” Hwang, Sharon Johnson Organizations: DES, University of South Dakota Knudson School, Law, Georgia State University College of Law, Michigan State University, Brooks, Arizona State University, University of Virginia, Press Locations: DES MOINES, Iowa, Dakota, Ross, Lawrence , Kansas, Pembroke Pines , Florida, Minneapolis, Atlanta
Taco Bell hasn't been hurt by customers trading down. Bing Guan/Bloomberg/Getty ImagesAt Taco Bell, customers can buy a combo meal, including a fountain drink, burrito, taco and cinnamon twists for dessert, for about $5. Taco Bell’s website shows a cheesy bean and rice burrito; spicy potato soft taco; and cheesy roll-up available for $1 each. And in the third quarter, customers didn’t only go for the cheapest items, helping keep the Taco Bell’s margins high. Taco Bell is also benefiting from people searching for less expensive food options, Gibbs said.
Persons: it’s, Taco Bell, , David Gibbs, Bing Guan, Gibbs, Michael Skipworth, Ian Borden, “ We’ve, Chris Kempczinski, ” Kempczinski, Denny’s, Robert Verostek Organizations: New, New York CNN, Taco Bell, Yum Brands, KFC, Taco Bell’s, Bloomberg, Getty, Bell, Bell’s, Taco Locations: New York, Bell’s, McDonald’s
Washington, DC CNN —The Fed’s fight against inflation is about to enter a new phase, but the central bank’s enormous balance sheet will continue to play a key role. The Fed also manages a multi-trillion-dollar balance sheet that accounts for trillions in government securities and lists how much currency is in circulation. For over a year now, the Fed has been steadily shrinking its balance sheet to help cool the economy. The Fed’s balance sheet is currently at around $7.9 trillion, down from its peak of $9 trillion in early 2022 right before the runoff. They also see alternative scenarios for the end of the balance sheet runoff if there isn’t a recession.
Persons: that’s, Lael Brainard, What’s, Wells, Jerome Powell, JPMorgan Chase’s Jamie Dimon, Jamie Dimon, Krystal Hur, Dimon —, Mr, Dimon, JPMorgan Chase, what’s, Estee Lauder, Kraft Heinz, Yum, Bausch, Eli Lilly, Molson Organizations: CNN Business, Bell, DC CNN, Congress, Fed, Wall Street, JPMorgan, JPMorgan Chase, CNN, HSBC, McDonald’s, China’s National Bureau of Statistics, Bank of Japan, Pfizer, Caterpillar, Marathon Petroleum, Sirius XM, Anheuser, Busch, BP, Chesapeake Energy, US Labor Department, Global, Board, CVS, GSK, Humana, Reuters, Apollo Global Management, Brands, Garmin, Cruise Line Holdings, Qualcomm, Airbnb, PayPal, MetLife, Aflac, AIG, Allstate, Prudential, P Global, Institute for Supply Management, Federal Reserve, ConocoPhillips, Starbucks, Duke Energy, Shopify, Ferrari, Marriott International, Moderna, Fox, Molson Coors, Hyatt, Apple, Motorola, Bank of England, Dominion Energy, Gartner, Restaurant Brands Locations: Washington, Treasuries, China’s, Mondelez, DoorDash, Avis, Shell, Cigna
Marketers say conversational AI is taking some of the pressure off of live customer service. This story is part of "Revolutionizing Customer Experience With AI," a series exploring the game-changing technologies driving customer interactions. Brands are discovering that using AI costs less, gets more done in less time, and provides a more customized, reliable shopping experience. Wingstop is experimenting with an AI pilot on phone orders in select restaurants. When customers call a pilot location, they are greeted by an AI phone voice taking them through the ordering process.
Persons: , Herb, Katie Bevier, Bevier, Maddie Lupori, Lupori, We've Organizations: Service, Brands, Kroger, eventual Locations: Wingstop
Adobe executive Ashley Still said AI advancements won't kill creative jobs in an interview with Fortune. Still compared AI to the invention of the camera and its impact on paintings. Companies across industries are rushing to incorporate AI into their businesses, alarming workers. AdvertisementAdvertisementAdobe introduced new AI features across its various Creative Cloud tools including Adobe Photoshop and Adobe Illustrator Tuesday. Companies across various industries are rushing to incorporate AI into their businesses.
Persons: Ashley Still, Fortune, , Adobe's, Taco Bell Organizations: Service, . Companies, Gallup
Bank of America initiates Wingstop as buy Bank of America said shares of the wing restaurant company are attractive. " Bank of America downgrades Carrier to underperform from neutral Bank of America said it sees residential headwinds. "We are initiating on the Alternative Asset Management sector with a Market Overweight rating. Deutsche Bank initiates AIG as buy Deutsche Bank initiated the insurance company with a buy and says shares are de-risked. Bank of America reiterates American Express as a top pick Bank of America said the credit card company is its favorite idea in the sector. "
Persons: Stifel, Wedbush, Morgan Stanley, Ford, CARR, Parker, ITW, Raymond James downgrades Clorox, Raymond James, CLX, Johnson, Wolfe, Bernstein, Chubb Organizations: BMO, Sinclair, Oculis, Citizens, CIT Group, Bank, JPMorgan, Barclays, Meta, Bank of America, Ford, General Motors, GM, UAW, of America, Nvidia, ISI, RBC, Johnson, Pharma, KKR, Alternative, Management, Asset Management, CART, Deutsche Bank, AIG, Citi, O'Reilly Automotive, O'Reilly, American Express Locations: CY24, U.S
UBS reiterates Levi Strauss as buy UBS said Levi Strauss' earnings will be less bad than feared in early October. Oppenheimer names Domino's a top pick Oppenheimer named Domino's as a top pick and said the downward revision cycle has "bottomed." Bank of America reiterates Meta as buy Bank of America said it's bullish heading into Meta's annual Connect conference event on Wednesday. "Given Meta's increased focus on integrating Al across surfaces, and CEO commentary on AI Agents on prior earnings calls, we believe the event may also include announcements on new AI/ML products." Citi reiterates Micron as buy Citi said its bullish heading into Micron earnings on Wednesday.
Persons: Baird, Levi Strauss, LEVI, Morgan Stanley, Oppenheimer, Domino's, Stifel, it's, Tesla, TSLA, Jefferies, Edwards, Goldman Sachs, Goldman Organizations: UBS, Barclays, Bank of America, Meta, Agents, JPMorgan, Apple, Nike, Citi, Micron, RBC, HSBC, AMC, ~$ Locations: Greater China, China
Wingstop CEO Michael Skipworth digs into earnings with Jim CramerWingstop CEO Michael Skipworth joins 'Mad Money' host Jim Cramer to talk quarterly earnings, consumer behavior, share repurchasing and more.
Persons: Michael Skipworth, Jim Cramer
Here are the biggest calls on Wall Street on Wednesday: Morgan Stanley reiterates Apple as overweight Morgan Stanley said its iPhone survey checks show that China is a "bright spot." Needham initiates On Holding as buy Needham said the shoe manufacturer is one of the "fastest growth stories" in retail. Needham initiates Lululemon as buy Needham said in its initiation of Lululemon that it has "superior growth characteristics." Morgan Stanley downgrades Zebra Holdings to underweight from equal weight Morgan Stanley said the turnaround is taking longer than expected for the computer printing tech company. Morgan Stanley reiterates Amazon as overweight Morgan Stanley said Amazon's Tuesday announcement of seasonal hires is a "bullish leading indicator for expected continued retail share gains."
Persons: Morgan Stanley, Apple, Needham, Lululemon, Oppenheimer, Chewy, Bernstein, SVB, Jefferies, Instacart, Rosenblatt, Sonos, Goldman Sachs, Morgan Stanley downgrades nCino, it's, D.A, Davidson, Wedbush Organizations: Apple, UBS, Nike, Microsoft, RBC, IBM, JPMorgan downgrades, JPMorgan, Boeing, Citi, Citizens, FDIC, Health, America, Azul, Holdings, UW, " Bank of America, Disney, Bank of America, DIS Locations: China, SVB, U.S, Germany, Great Britain, France
Wingstop CEO Michael Skipworth discussed the chicken wings-focused restaurant chain's growth with CNBC's Jim Cramer, saying much of it comes from existing franchisees reinvesting in the business. "If we look back over the restaurants we've opened over the last year, over 90% of those came from our existing franchisees reinvesting, which I think just speaks to the strength of the model," Skipworth said. He added that Wingstop's partnership with companies like DoorDash and Uber Eats is also bringing customers to the business. According to Skipworth, widespread inflation is not hurting the company's franchisees. And it doesn't take a lot of capital to open a Wingstop," he said.
Persons: Michael Skipworth, CNBC's Jim Cramer, Skipworth Organizations: reinvesting
In this videoShare Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailWingstop CEO Michael Skipworth: There's meaningful opportunity to grow AUVs on a double-digit basisWingstop CEO Michael Skipworth joins 'Mad Money' host Jim Cramer to talk quarterly earnings, consumer behavior, share repurchasing and more.
Persons: Michael Skipworth, Jim Cramer
Checkers & Rally'sLast year, Checkers & Rally's became one of the first big chains to implement widespread use of AI-powered voice assistants. Out of the 803 Checkers and Rally's restaurants, voice AI was live in 390 as of August. AdvertisementAdvertisementSoundHound, best known as a music-recognition app, has spent years perfecting its conversational voice AI bots. Sister burger chains Carl's Jr. and Hardee's also announced plans to test Presto's AI voice bots this year. Hardee's and Carl's Jr. are also testing voice AI bots by OpenCity.
Persons: DoorDash, Deloitte, Keyvan Mohajer, it's, Mohajer, Schier, Rally's, Domino's, ConverseNow, SoundHound, SoundHound's Mohajer, Beef, Chippy, Rebecca Harrington, McDonald's, Carl's Jr, Del, Carl's, Hardee's, Presto, Taco, Chris Turner, Turner, Taco Bell Organizations: Service, Chipotle, Industry, National Restaurant Association, Deloitte, Wingstop Tech, Anthony's, Slim, Dialog, Taco Bell, Taco, Yum Brands Locations: White, Wall, Silicon, McDonald's, Texas, California , Texas, Florida, Chicago, Thai, Newport Beach , California, Del Taco, Mexican, Southern California, Taco Bell's
For investors looking to rake in profit from the recent oil rally, here are some companies that are poised to benefit off of higher crude prices. Higher oil prices could add to inflationary pressure and feed central bankers' decisions on interest rates. Higher correlation between oil prices means good news for some companies, however. The 10 most positively correlated stocks to oil are energy names, which tend to rise when oil prices get a boost. Molson and Monster have slipped 5.6% and 2.2%, respectively, during the current quarter, while PepsiCo is off more than 5%.
Persons: Brent, WTI, Russell, Molson Coors Organizations: West Texas, CNBC, Oil, Diamondback Energy, Devon Energy, APA, Diamondback, Halliburton, Insurance, CCC Intelligent Solutions Holdings, . Beverage, Molson, Monster, PepsiCo, Bank of Canada, Manhattan Associates, Cadence Design Systems, chocolatier Hershey Locations: Saudi Arabia, Russia, Devon, American
In this article CMGMCDWENPZZA Follow your favorite stocks CREATE FREE ACCOUNTA McDonald's restaurant near Times Square, NYC on July 29th, 2023. Adam Jeffery | CNBCRestaurant companies navigating some of the same challenges in the second quarter fell into two categories: winners and losers. While most restaurant companies crushed earnings expectations, a number of them fell short of Wall Street's estimates for their quarterly revenue. McDonald's and Wingstop both reported second-quarter earnings, revenue and same-store sales growth that topped analysts' expectations, a rarity this quarter for restaurant companies. One fast-casual chain has struggled with consumers' value perception.
Persons: Adam Jeffery, hasn't, Papa John's, TD Cowen, Andrew Charles, Burger, Wendy's, Jeffrey Bernstein, bode, Chris Kempczinski, Todd Penegor, Wingstop, Michael Skipworth, Chipotle, Jack Hartung, Noodles Organizations: CNBC Restaurant, Promotions, Investors, CNBC, Restaurant Brands, Barclays, Company Locations: NYC, Chipotle, Texas
Rebhun said that El Pollo Loco's work with influencers "without a doubt" drove customers to the brand. Dickey said that Dickey's work with influencers – in particular those involved with food and sport – was "directly in response to millennial and Gen Z." "Any lingering traditional media that we do," like TV commercials, radio spots, and out-of-home ads, is "all for boomers and Gen X," she added. Execs told Insider it was "leveraging youth culture," including music, sport, influencers, and TikTok, to create an image of a "Gen Z-esque aspirational lifestyle." Wendy's has also been working with sports, gaming, and music companies to lure in Gen Zers, Loredo said.
Persons: Dickey, Rebhun, influencers, Carl Loredo, influencers –, Gen, Wingstop, Execs, Chipotle's Perdue, Zers, influencers Alexis Frost, Keith Lee, Chipotle, Wendy's, Loredo Organizations: El, El Pollo, Twitter Locations: Fortnite
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